This month, Walmart became the latest retailer to announce it’s replacing the price stickers in its aisles with electronic shelf labels. The new labels allow employees to change prices as often as every ten seconds.
“If it’s hot outside, we can raise the price of water and ice cream. If there’s something that’s close to the expiration date, we can lower the price — that’s the good news,” said Phil Lempert, a grocery industry analyst.
Jesus, I can’t imagine just coming out and saying this like it’s not fucking deranged to charge people more for WATER during a heat wave.
Also, the first time the price of something rises in the 5 minutes it takes for me to get my shopping done and get to the checkout, I’m taking a shit on the floor.
We’re gonna need some new regulations that require all price labels to have a date/time of last change so we know when they changed the prices.
There is a rule for gas stations that prices can only be changed once a day. Sounds like that would be a good start.
Looks like the US is like 10 years behind the Europe.
But if I understand correctly those electronic shelf labels will be remote controlled. IoT?
They’ve been in use in the US in other retail outlets for about as long.
I suppose there was little rationalization for them in grocery stores until recently. Keep in mind grocery stores are massive chains, largely stocked by vendors - the store doesn’t own a huge portion of the product, they rent out space to vendors.
So there’s probably also the interaction between vendor and the chain - how the pricing update is managed.
Maybe someone more knowledgeable about how grocery works could chime in. I only have a cursory understanding. I wonder what their It systems look like, how they integrate/communicate with vendor systems.
I used to work for a company that did contract work for retail and grocery stores. For the most part, there isn’t a whole lot of direct integration, unless you’re talking about the huge chains and huge suppliers. Buyers make an order, that order gets tracked, shipped, added to inventory, and placed on the shelf.
Walmart is so huge and so nickel-and-dime that I’m sure they track and update prices based on a variety of factors, much like how Amazon does their micro-pricing stuff.
