Televisions that can stream platforms like Hulu or Max usually come loaded with technology that collects information on what viewers are watching, and buyers consent to have their viewing tracked when they open their new TV and click through terms of service agreements. Sometimes, data firms can connect those viewing habits to a voter’s phone or laptop via their IP address, promising a trove of information about an individual and the ability to track them across screens.

Other times, firms focus on dividing households into groups based on what they’re watching, how they use their TVs and how many campaign ads they’re seeing, which is a boon to political campaigns eager to target specific groups of voters. Connecting this data to voter files is increasingly a focus — a move that adds individual voting habits into the mix.

  • BroBot9000@lemmy.world
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    3 months ago

    If you can’t produce a product without subsidizing it by pumping it full of data tracking nonsense then you don’t deserve to be a fucking company.

    Fuck that and you know it. They only produce this garbage because they get more value out of your data not because they can’t fucking manufacture a good affordable tv.

    • porous_grey_matter@lemmy.ml
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      3 months ago

      99% of people will buy the cheaper TV with tracking, it probably not sustainable to sell the expensive one without. This stuff just needs to be banned