When is an ad an advertisement and not a recommendation? Microsoft clearly likes to use the term recommendation for what others may see as an advertisement.

There are recommendations in the Start menu, Settings app, Lock screen, File Explorer, Get Help app, and other areas of the operating system already. These are often not that useful. App recommendations in the Start menu are limited to Microsoft Store apps.

Now, Microsoft is testing recommendations in the Microsoft Store app. If you never use the app, you won’t be exposed to these. If you do, you may notice recommendations popping up when you try to use the built-in search.

First spotted by phantomofearth on X, two or three recommendations are shown whenever search is activated in the official Microsoft Store app.

    • Plopp@lemmy.world
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      4 months ago

      Debt? This is capitalism, baby. Where every year’s profits have to be bigger than last year’s or else it counts as you failing, no matter how enormous the profits were last year.

    • SSJMarx@lemm.ee
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      4 months ago

      The rate of profit is declining and the managers are looking for anything and everything to prop it back up. A German guy wrote about this like 150 years ago.

    • CileTheSane@lemmy.ca
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      4 months ago

      It’s not enough for a company to have a lot of money, they have to have all the money.

      Remember: under capitalism companies are legally obligated to pursue every last dollar they can possibly get, regardless of the damage it will do to the product, company, customer, or bystanders.

    • BurnSquirrel@lemmy.world
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      4 months ago

      the 2nd most valuable company in the world? Hardly.

      No they’re just switching business models, from paying for an OS outright to OS as a service